Muscat – Hotpack Global, the world leader in disposable food packaging based in the United Arab Emirates, has unveiled its fourth sales center in Oman and its 47th in the Middle East. The new showroom reflects the company’s overall vision – to be recognized as the leading brand in the food packaging industry by 2030.
The sales center located in Barka, Muscat in Oman was inaugurated in a grand ceremony attended by Muntaser Bin Salam bin Saleh Al Harasi, Director of Consumer Protection Department in South Al Batinah, Barka.
Commenting on Hotpack’s expansion into Oman, Mr. Abdul Jebbar PB, said, “We are delighted to unveil our fourth sales center in Oman. With Oman’s current economic trajectory, consumer demand will continue to increase in the future. We make Hotpack products more accessible to consumers through our outlets in Oman. They will have more options for high quality food packaging products available in the market. This will support our omnichannel strategy in the region.
“We will continue our current path of expansion in the GCC region, as it is one of the fastest growing markets for food packaging products in the world. The industry is growing at 5-7%, which is above the global average of 3-5%. With these new sales centers, we will be able to optimize our operational costs, increase our volume capacity and streamline our supply chains, enabling faster order fulfillment for our customers in Oman,” said he added.
Elaborating further on Hotpack’s expansion strategy in the GCC region, Mr. Rethish V. Pillai, said, “We have an aggressive expansion plan ready for Oman and we will be launching more outlets in the region at the future. We also plan to launch new retail stores in Nizwa, Sur and Sohar soon. We want to strengthen our strategic position in Oman and establish Hotpack as the premium food packaging brand in the country and region. We are also in the process of completing the construction of the Sohar factory.
The ceremony was also attended by Mr. Mujeeb Muhammunni, Deputy General Manager, Hotpack, Mr. Rethish V. Pillai, Country Manager, Hotpack Oman, Mr. Mohamed Jasir, Hotpack Project Manager and Mr. Basheer Valiyakath, General Manager, Hotpack Bahrain.
In line with the company’s overall vision, Hotpack has also recently launched its online store in Oman to complement its sales centers. Additionally, the company had previously launched retail centers in Seeb Souq, Salalah and most recently in Ruwi, as well as a distribution center.
Hotpack Global is the largest manufacturer of packaging products in the Middle East. The company has direct operations in 14 countries with 3,300 employees and serves 25,000 local and international brands globally.
About Hotpack Global
Founded in 1995, Hotpack Global is a recognized leader in the manufacture and supply of food packaging products. Today, the company has a presence in 14 countries, including GCC countries, India, UK, USA, Morocco, Ivory Coast, Nigeria, Spain and India. Australia. In a short period of time, the company has grown to become one of the major players in the packaging industry due to its reputation for providing quality products, reasonable pricing structure and service. exceptional. Hotpack is considered a one stop shop that offers the full range of packaging products for the HORECA, retail and industrial packaging sectors. It represents other major manufacturing companies around the world and the products are hygienically packaged in modern and attractive designs and marketed under the brands ‘Hotpack’ (disposable range) and ‘Soft n Cool’ (tissue range).
As a food packaging company, Hotpack has been BRCGS, FDA, SEDEX, ESMA, PEFC, FSC, ISO 9001:2015, ISO 22000:2018, ISO 14001:2015, ISO 45001:2018 certified, which guarantees the superior quality of its products. Hotpack has been voted winner of the coveted Dubai Quality Award in the Dubai Smart Industry Award 2020 category for the manufacturing sector. Hotpack now has 47 stand-alone retail centers across the MENA region offering over 600 specialty line products that are not available in supermarkets. www.hotpackwebstore.com is also the region’s largest online store for food packaging products. Over the years, Hotpack has become a trusted brand with its excellent products, service and ongoing brand communication.